Our story
VinoSola was founded in Hartford, Connecticut in 2012 by Catherine Solari, a second-generation wine importer who believed the mid-market deserved the same cellar access as the coasts. From a single warehouse, the company built a portfolio of estate and collection wines and craft spirits — today 90 products across 8 categories — sold to the on- and off-premise trade across the Northeast and Central US.
Growth came by acquisition. In 2019, VinoSola acquired Beckford & Rowe Ltd., a London merchant with deep relationships across the UK on-trade. In 2022 it added Distribuciones Vega Real, S.L. of Madrid, opening Spain's restaurant and hotel channels.
Each business kept what made it work: its own team, its own warehouse, its own local relationships — and its own systems. Three operations, run locally, serving 120 accounts across three countries. That independence is a strength on the ground.
Founded in Hartford, CT
Catherine Solari opens the first distribution center, serving the US Northeast trade.
Acquires Beckford & Rowe, London
UK on-trade distribution — kept as a standalone operation on its own systems.
Acquires Distribuciones Vega Real, Madrid
Entry into Spain — a third operation, a third platform, a third currency.
One governed platform
With drivenBIdata, all three operations' data lands in a single Microsoft Fabric tenant. Two full years of unified trading history now live in the platform.